Women in International Business Program
By: Ana Gomez Garces (B'25)
As part of its Custom Programs, LALP collaborated with El Salvador’s Chamber for Professional Training Centers (CAPROSOV) and the FECAEXA consortium to promote the leadership development of women in international business. Fifty women, leaders of exporting companies, developed innovation skills and learned about market-seeking practices. Through mentoring and coaching activities, they were able to strengthen women’s networks and groups.
Georgetown University’s Latin America Leadership Program (LALP) aims to educate, connect, and inspire new generations of Latin American leaders to generate a positive and sustainable impact in the region. Through its personalized programs, LALP works with institutions in the region to strengthen leadership capacities across different sectors and populations. In this case and in collaboration with the Chamber for Professional Training Centers (CAPROSOV) and the FECAEXA consortium, LALP develop a customized offering aimed to promote the leadership development of women in international business.
The 5-week virtual program focused on the pillars of leadership, innovation, global vision, and positioning. Through dynamic and interactive sessions, the participants developed leadership skills in the areas of negotiation, teamwork, conflict management, and decision-making. Through access to updated international trade tools, they learned about market-seeking techniques and innovation processes. Participants gained an understanding of the practical complexities of globalization and its effect on the business environment. The group coaching sessions led by Diane Garza, founder and president of iCatalyze, cultivated the development of tools to address issues such as emotional intelligence, imposter syndrome, assertive communication, influence, among others. The content of the program was complemented by special guests and professors with relevant experience, including Ricardo Ernst, executive director of LALP and professor at Georgetown University, and Silverio Zebral, head of the OAS government innovation unit.
The program took place from May 24 to June 23, 2022, through live sessions on Tuesdays and Thursdays from 7:00 am to 9:30 am (San Salvador time). 50 women leaders in international business from El Salvador, Guatemala, Honduras, Nicaragua, and Costa Rica participated.